We turn influence into real brands, so creators stop renting out their image and start building something of their own.
Hype Co
We create brands that become part of everyday life and get picked again and again.
- 01
Food
Mass consumption: snacks, drinks and everyday products. It is where we already are on the shelf.
- 02
Health
Supplements, electrolytes and wellness. Products that get used daily and bought again.
- 03
Beauty
Personal care and cosmetics. Brands that reach retail on the strength of the formula and the creator.
The attention you build today is gone tomorrow. It is the most volatile currency there is: anchor it in something real or it leaves nothing behind.
We are the engine that turns that influence into assets: brands of your own, products and companies worth more than any campaign. Stop renting your audience. It is time to capitalise on it.
Projects
Dou Foods
See the case
Project 02
Unannounced
Project 03
Unannounced